Design and Implementation of Behavioral Change Communication Activities for the Disaster Risk Reduction Sector

Project duration
|
Location
Caribbean
Head of service line
Diego Martino
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Megan on Unsplash
Project Coordinator
Team

Clara Malcolm

Nicola Bird, IHO Executive Director

Maria Protz

Candice Ramessar

Verónica Estrade

Services
Gender
Adaptation

Women and men experience different types of vulnerability and have different capacities to offer in responding to a disaster. Disaster vulnerability is a consequence of prevailing social, economic, and political inequalities.

The EnGenDER project, an UNDP initiative, seeks to further integrate gender equality and human-rights based approaches into disaster risk reduction (DRR), climate change (CC) adaptation and environmental management frameworks and interventions. It also identifies and addresses some of the gaps to ensure equal access to DRR and climate change and environment solutions for both men, women, boys and girls in nine Caribbean countries.

The purpose of this consultancy is to design and implement Behavioural Change Communication Plans across five OECS EnGenDER countries: Antigua and Barbuda, Dominica, Grenada, Saint Lucia, St. Vincent and the Grenadines.

AAE in consortium with Integrated Health Outreach, based in Antigua and Barbuda, will design and execute behavioural change communication activities along with targeted advocacy/ awareness raising campaigns. These activities will be designed and implemented utilizing data and information derived from the updating of the DRR tools and frameworks in order to develop behavioural change communication interventions that will enhance gender responsive disaster resilience behaviours among decision makers.

Expected outcomes are: i) increase application of gender responsive human rights-based approaches within decision-making bodies; ii) strengthen national policy and decision-making frameworks to encourage greater inclusion of gender equality considerations in national disaster response, recovery and planning frameworks and tools; iii) increase participation of women, women’s groups as well as other gender-based and civil society organizations in national disaster planning to allow for more inclusive participatory approaches; iv) enhance the  level of awareness raising and understanding among decision makers and stakeholders within the disaster resilience framework on the importance of inclusive approaches within disaster recovery actions.

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